R&J Strategic Communications

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The Make Difference Grant Program

At R&J, “Make a Difference” is more than just our brand statement. It’s our mission. It’s the guiding principle that informs every strategy we develop, every decision we make and every action we take in support of our teammates, our clients and our communities.

We know that successful marketing and communications can make all the difference in the success of an organization. Unfortunately, the cost of these services is often a barrier to non-profit organizations and women owned businesses, particularly in communities of color. For those reasons we’re launching, the R&J Make a Difference Grant program to provide minority and women-owned non-profit and small business organizations in the Somerset County area with a no-cost marketing and communications strategy from one of New Jersey’s most experienced firms.

Eligibility

The Make a Difference Grant is available to organizations and businesses that meet the following requirements:

Minority or women-owned

Minority or women-owned

Non-profit organization or small business

Non-profit organization or small business

25 or fewer employees

25 or fewer employees

Headquartered in Somerset County, New Jersey

Headquartered in Somerset County, New Jersey

What's Included?

Leveraging 30-plus years of strategic communications and marketing support, R&J will conduct a deep-dive into minority or women-run non-profit organizations or small business' existing marketing and communications programs to identify opportunities to more effectively communicate brand differentiators and reach their business goals.  

The package of services included in the Make a Difference Grant program are:


DISCOVERY

A one-hour strategy and discovery session with executives from R&J Strategic Communications.

STRATEGY

Strategy recommendations outlining the organization’s critical communications and marketing challenges utilizing the organization’s in-house resources.

WEBSITE AUDIT

A website audit to identify areas in need of improvement

SOCIAL MEDIA AUDIT

A social media audit to ensure brand consistency and unified voice across channels

MONTHLY CHECK-INS

Monthly 30-minute check-ins with key stakeholders for six months

ADVERTISING

Support in securing Google Adwords grants and additional free advertising programs for non-profits, if applicable

Apply Now