Brad Kostka, President, Roopco
Julie Osborne, Account Supervisor, Roopco
Less than 20 minutes
Want to leverage the power of case studies in order to drive greater brand awareness and generate more high-quality leads for your organization? Typically used toward the middle or end of the buyer’s journey, case studies are a relatively low-cost, high-impact tactic in public relations.
During this free webinar, Brad Kostka and Julie Osborne of Roopco, a Cleveland-based marketing agency, will walk you through the step-by-step process for developing highly effective case studies that can help your sales team close more deals and even land media coverage.
WHAT YOU’LL LEARN:
✓ What a case study is and when it is used
✓ Step-by-step process for developing an effective case study
✓ How case studies can help increase your sales team’s close rate
✓ How to pitch your case studies to land more media coverage
Register now for instant access to the pre-recorded webinar!