Tech Set-up

Our initial set-up includes an analysis to list vulnerabilities and a plan to address them.

Technical & Security Updates

Your website relies on a myriad of software, plug-ins and apps to display and function properly. The internet is constantly evolving, and all that software needs to change to remain compatible and protect your website from hacks.

Ensure that your website is running properly and is secure and protected against malicious attacks — keep your software up-to-date and test your website regularly.

Our Technical Maintenance Program is a quarterly service that includes:

• Download your website to our development server to perform updates and test
• Install WordPress security and software updates
• Install security and software updates for plug-ins, apps, databases
• Test to ensure new software is working properly with no conflicts
• Upload to your host server and re-test
• Scan for broken links and provide list
• Archive a complete site back-up on a remote server

SEO Set-up

To prep your website for SEO success, we conduct an in-depth reporting on structure and content deficiencies, keyword usage, etc. We also review and fix SEO foundations for every page. This includes installing and setting up an SEO plug-in, fixing header structure, setting up Google My Business and more.

SEO Optimization

Complying with Google’s Onsite Best Practices and engineered for Google bot’s maximum readability including micro structuring data, we will make sure that your site’s on-site elements are optimized for maximum search engine ranking. We provide monthly reports with valuable data on top pages, competitor discovery, etc.

Includes factors such as:

• Information/Content architecture
• Internal Linking Architecture
• Balance Keyword and Internal Link Dilution
• External Outgoing Links Relevancy
• Keyword Opposition Benefit Analysis
• Micro Data Structuring
• Page Titles and Descriptions
• Keywords around internal hyperlink (Contextual Orbital relevance)
• Offsite
• Incoming Link Portfolio Balance Strategy
• Disavowing harming incoming links
• News article submission
• Authentic comments submission
• Optimize Google My Business

Content Set-up

During our initial set-up and planning, we will consult with your team to develop a content strategy and create a detailed editorial calendar to guide the process. We'll also consider your branding and how to best support that with design updates.

Content and Design

Keep your website topical and targeted with fresh and strategic content and engaging design. Your audience, and Google, appreciate new content tailored to their interests and needs.

This package provides at least 10 hours strategic guidance and planning, design and editorial expertise, with ongoing professional services to strengthens your website and help it perform better.

Our ongoing content and design services include:

• Content Architecture Audit
• Navigation Persuasion Engineering
• Content Strategy Review
• Editorial Calendar Refining
• Creation of Icons, Graphics and Infographics
• Writing Blogs, Info Sections and Call-outs
• Editing Supplied Content
• Incorporating Brand in Editorial and Graphic Elements