Yes, really. Coupons are still the top-performing marketing and promotional tools for businesses.
Who doesn’t love saving money and receiving free items or services? Coupons incentivize customers to make repeat purchases. The “2K17 Valassis Coupon Intelligence Report” revealed that 84% of shoppers surveyed said coupons influence what products they buy. At the same time, 86% of people said they were persuaded to purchase a new product because they had a coupon.
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