To make real progress on marketing that will help grow your business, you can expect to spend a few hours a week on learning and taking action.
There are a hundred tools and tactics you COULD be using to market your business.
But being overloaded with options doesn’t answer the key question:
“How do you determine the right strategy and tactics for YOUR marketing?”
Now, you can replace guesswork with guidance.
Get live, interactive support each week with an experienced Chief Marketing Officer and make REAL progress toward your business growth goals by getting more customers and keeping the ones you have.
Get support from a Fractional CMO for less than $900/month through our Marketing Blender Lab program.
(Note: Want to explore our full-service marketing options instead? Book a call.)
We've helped drive over a billion dollars in combined revenue growth for clients over the past 10 years. We want to help you prosper & reach your potential too.
Here’s why we are EXCITED about our newest program for small business. Watch the video now.
Capture Your Competitive Advantage In The Market
Build Your Brand Message Playbook
- Buyer Persona Deep Dive (KNOW what drives your buyers)
- Brand Truth / Incomparable Advantage (NAIL your difference)
- Mission/Vision/Values (OWN what gives you purpose)
- Market Positioning & Differentiation (FIND your best path forward)
Accelerate The Buyer Journey
- Messaging Choreography (Timing Is Everything)
- Sales Mapping (Find & Close the Gaps in Your Pipeline)
- Website User Journey (Revamp Your Brand Experience)
Grow Revenue With Lead Generation & Brand Building
Learn the Digital Marketing Ecosystem & Build Your Engine
- Organic SEO (Google, YouTube, LinkedIn, and More)
- Social Media (LinkedIn, Facebook, and More)
- Paid Ads (Google, LinkedIn, and More)
- Email Marketing (Nurture Campaigns and More)
Identify the Right Marketing Mix & Take Action
- Build Your Custom Marketing Plan
- Create Your Execution Roadmap
- Install Systems to Track, Evaluate, Optimize Your Spend
We make this program easy on your budget with a monthly subscription.
What's next? When you finish 4 months in the Lab, you can stay in the program for ongoing CMO guidance and deep dives into advanced topics exclusively for graduates. Or, upgrade at any time to a package that includes fractional marketing team support to execute on your marketing plan.
Learn in an interactive environment
Gain a solid foundation of knowledge
Improve your marketing each week
Get customized advice from a CMO
Make confident marketing decisions
Know how to use your budget wisely
Attend weekly live group sessions via Zoom
Put your training into action with weekly assignments
Get extra help from Daisy during individual sessions
Revisit sessions and training materials any time you want
Our programs are the ideal solution if you fit any of these criteria:
You are an entrepreneur with a small business that is traditionally Sales driven and needs to start Marketing with an eye toward long term revenue growth.
You have tried piecemeal marketing without success and need a more strategic approach to make the most of resources and opportunities.
You are a marketing professional who needs a champion in your corner to move marketing forward in the right direction and make the most of your budget.
Marketing Guidance with Immediate Impact
"Every encounter I have had with Daisy I learn something new that I can immediately apply to our business and my professional development. I highly recommend their expertise. You are in good hands here!"
Meena McCullough
Solopreneur
Better Messaging to Accelerate Sales
“I was struggling to help my market understand what makes our solution different and better. Now I have my brand message playbook, I finally know what to say to get the point across and move the needle with sales!”
Damon McCall
Small Business Owner
From Zero Experience to Confidence in Marketing
"As the owner of a small business, I do everything including the marketing. I've never taken a business class or a marketing class. Because of Daisy, I've been able to successfully navigate the marketing world!
Rachel Terry
Nonprofit Leader
Daisy McCarty, Chief Marketing Officer & Inventor at The Marketing Blender
Here's more detail on how the program works.
To make real progress on marketing that will help grow your business, you can expect to spend a few hours a week on learning and taking action.
Trainings on specific marketing topics are every other Tuesday at 9AM Central. A recording & transcription of each session will be provided so you can watch or re-watch at any time.
There is a 1-hour "working session" every week on Thursday at 2:30PM Central. This is when I'm live on Zoom to answer questions, assist with assignments, or help you catch up if you missed a live training.
You can double up on assignments to complete everything from your brand messaging to your marketing plan in as little as 8 weeks. Or, you can choose our "Done for You" option that costs more but takes less time.
In 2023, the Lab will run on a continuous basis rotating through all the program topics. You can start at any time and we will make sure you get on track.