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Marketing to Engineers® Institute 

The Marketing to Engineers® Institute is a brand-new online masterclass program offered by CFE Media and Technology. The program provides users with content to effectively market to engineers through innovative presentations, interactive quizzes, and industry-leading research. Upon completion of the course, we want our marketing partners to feel empowered with the knowledge they are now experts when it comes to marketing to engineers. Enrolling has never been easier to start your adventure in learning how to properly market to engineers!

30 PRESENTATIONS, 5 TOPICAL COURSES, INTERACTIVE QUIZZES

30 presentations

Thirty on-demand presentations are available throughout the course, containing approximately 1,200 minutes of high-quality content presented by experts in the B2B marketing industry.

Interactive quizzes

Periodic quizzes, paired with the presentations, are included to challenge and encourage our marketers to apply the knowledge then have learned in the course.

REGISTER NOW FOR $19.99 - $49.99 A COURSE

For every course registered, receive a promotional code for $10 off registration for the 2020 Marketing to Engineers® 
live event which will take place on Monday, April 27th in Chicago. Click HERE for more information.

M2E Institute Content Marketing

Content Marketing 

Access your courses anytime, anywhere, with a computer, tablet or smartphone. 
Course cost: $49.99

Course lessons include:

- Website Design: Search Marketing Best Practices
- Content Marketing Strategy: Giving Away Your Secret Sauce
- Create Marketing Engineers Love
- Becoming an Ultimate Destination Site
- And More......

REGISTER NOW

Branding and Advertising

Access your courses anytime, anywhere, with a computer, tablet or smartphone.
Course cost: $49.99

Course lessons include:

- Creating an Integrated Marketing Campaign for Impact and Results
- Digital Fitness: Tips and Tools for Trimming the Digital Fat
- Leverage Your Brand Identity to Improve Efficiency and Customer Success
- And More......

REGISTER NOW

M2E Institute Branding and Advertising

M2E Institute Lead Generation

Lead Generation

Access your courses anytime, anywhere, with a computer, tablet or smartphone.
Course cost: $24.99

Course lessons include:

- The Magic of Marketing Automation
- Increasing Lead Quality and Quantity: Yes, you Can Have it All!
- Implementing a Marketing Automation Platform—A Real World Example
- And More...... 

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Social Media

Access your courses anytime, anywhere, with a computer, tablet or smartphone.
Course cost: $19.99

Course lessons include:

- Knowledge Marketing for Manufacturing Growth—A Content Marketing How-to-Guide
- Stop Talking About Your Product First
- And More......
 

REGISTER NOW

M2E Institute Social Media

M2E Institute Market Research

Market Research

Access your courses anytime, anywhere, with a computer, tablet or smartphone.
Course cost: $49.99

Course lessons include:

- Meeting Engineers Along the Buyer's Journey
- Building Audience Personas that Work for You
- Reduce Uncertainty in Marketing Communications
- And More......

REGISTER NOW
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