UGA MARKET RESEARCH COURSE BUNDLES

FLEXIBLE. RECOGNIZED.
RESUME-READY.

DEVELOPED BY UGA & MRII

Faster Credentials. Flexible Learning. Real-World Impact.

Ready to move your career forward? Our specialized bundles help you master in-demand research skills conveniently. Choose the path that fits your goals, earn valuable credentials, and learn from the trusted experts at the University of Georgia and MRII.

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Multiple Course Bundles.
Endless Opportunities.

29 HOURS

Foundations of Quantitative Research

Dive deeper into the numbers side of research. This path covers the essentials of questionnaire design, data collection, and sampling strategies, helping you collect better data, draw stronger conclusions, and make smarter decisions.

✓ Measurement and Questionnaire Design
✓ Quantitative Data Collection
✓ Sampling in Market Research

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36 HOURS

Analytics 1-2-3

Build confidence working with research data at every level. Learn how to prepare and analyze survey data, apply advanced techniques like regression, segmentation, and perceptual mapping, and work effectively with secondary and big data sources.

✓ Introduction to Data Analysis
✓ Advanced Analytic Techniques
✓ Working with Secondary Data: Syndicated and Big Data

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31 HOURS

Fundamentals of Market Research

Master the core principles every researcher needs. Discover essential concepts like research design, data identification, and the ethical standards that guide the industry, giving you the confidence to start strong.

✓ Introduction to Market Research
✓ Research Design & Data Identification
✓ Ethical & Legal Issues

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HOURS COMING SOON

Foundations of Applied Market Research Methods

Get hands-on with real-world research techniques. Learn how to gather insights through qualitative and quantitative methods, explore emerging tools, and gain practical experience that you can apply immediately in your work.

✓ Qualitative Market Research
✓ Quantitative Data Collection Methods
✓ Evolving Methods of Market Research

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WHY CHOOSE UGA'S MARKET RESEARCH COURSE BUNDLES?

Build career-ready skills with a trusted name in insights and market research education. Our flexible online learning Express+ bundles give you focused training, expert instruction, and respected credentials, all designed to move your career forward, faster.

Educators

Learn from Industry Experts

Gain insights from seasoned researchers who bring real-world experience and the latest practices directly into your courses.

Learn Anytime

Learn Online. Start Anytime.

Enjoy the freedom of self-paced, online courses that let you start anytime and advance as your schedule allows.

Certified Expertise

Earn Career-Boosting Credentials

Strengthen your resume with certificates backed by UGA and MRII.

FIND YOUR BUNDLE. START WHEN YOU'RE READY.

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Questions? We Have Answers.

These courses are delivered 100% online through asynchronous modules that let learners start whenever they’re ready and advance at their own pace.
These courses are delivered through the University of Georgia’s Center for Continuing Education & Hotel and are taught by market-research experts and experienced instructors. Although the courses are taught online, you can reach out to our instructors directly for questions and consultation.
MRII is a professional organization dedicated to advancing leadership, practice, and industry knowledge in market research and insights worldwide. MRII exclusively partners with the University of Georgia to deliver its educational programs, combining academic excellence with industry-backed curriculum to prepare professionals for success in the field. Learn more.
The University of Georgia’s Center for Continuing Education & Hotel offers dozens of courses for professional development across a wide variety of disciplines and industries. Learn more.